Jourier's Data Hub sits between Google Search Console and Looker. Google Search Console data flows into the layer continuously (real-time CDC where supported, webhooks and polling otherwise), gets modeled to your business, and surfaces in Looker as a clean dataset your team can build multi-touch attribution, campaign ROAS reporting, and cross-channel performance on top of.

For teams that want more than a packaged BI experience, the same Data Hub feeds a bespoke data application coded in React and TypeScript, owned by your team. Looker runs alongside the bespoke application or in front of it, depending on what each part of the business needs.

Creative-level spend, audience-level performance, and conversion-level ROI in Google Search Console live in different objects. Jourier's modeling stitches them into one campaign hierarchy that supports drill-down from total spend down to which creative, which audience, and which conversion event produced the result.

On Looker, Google Search Console data lives as LookML — a code-first semantic model that defines dimensions, measures, and joins once and reuses them across explores. Jourier writes the LookML so Google Search Console data flows through the model your team understands, with relationships and metrics version-controlled like the rest of the engineering codebase.

Result: Looker reports on Google Search Console read from a layer engineered for multi-touch attribution, with definitions consistent across reports and across the rest of the operational stack.

Looker is a per-seat licence model that becomes punishing as your business grows. Google Search Console reporting locked behind Looker means every business stakeholder needs a seat, and every change goes through Google's pace. Jourier's bespoke data application, coded in React and TypeScript and owned by your team, replaces Looker for Google Search Console on your timeline. The same Data Hub feeding Looker today feeds the new application tomorrow.

Can I connect Google Search Console to Looker through Jourier?

Yes. Jourier builds a bespoke Google Search Console → Looker integration through the Data Hub layer. Google Search Console data is modeled, kept current, and exposed to Looker as a clean dataset your team can build multi-touch attribution on top of. The same modeled tables can feed coded React applications and AI assistants alongside Looker, so the numbers stay consistent regardless of which surface a stakeholder uses. No connector licence fees if you self-host the data layer.

Is the Google Search Console → Looker sync real-time?

Where Google Search Console supports change-data-capture, yes — updates surface in Looker within seconds. Where it doesn't, scheduled polling and webhooks keep the layer current at the cadence the business actually needs (5 minutes for operational dashboards, hourly for finance, daily for archival). Time to first sync is typically instant to one day. The Data Hub holds the canonical state, so reports and dashboards never read directly from Google Search Console's API.

What does a Google Search Console → Looker engagement cost?

Bespoke project, scoped to the Google Search Console workflows that matter and the Looker reports your team actually uses. Pricing is project-based, not subscription-based — a fixed-fee build for the data layer + the Looker dataset, then optional managed-services if you want Jourier to run it. No per-seat licences from Jourier, no platform fees if you self-host. Looker licences are paid directly to Google; we never mark them up.

Who owns the Google Search Console → Looker integration code?

You do. Pipelines, data model, semantic layer config, Looker dataset definitions, documentation: all yours. Self-host or have us host. Hand it to another vendor whenever you want, or take it over with your own team. Jourier delivers everything as code in a repository you own, with runbooks for how to operate it. No lock-in, no per-engagement licence.

Can I move off Looker later but keep the Google Search Console integration?

Yes. The Data Hub feeds Looker today, and the same layer feeds open-source dashboards (Apache Superset, Metabase, Grafana), a bespoke React application, or a different vendor BI tool tomorrow. The Google Search Console side of the integration — the pipeline, the modeling, the access controls — is unchanged when you switch front-ends. Most of our customers keep multiple consumers running in parallel during a transition window.

How long does a Google Search Console → Looker engagement take?

First sync of Google Search Console data is typically instant to one day. A scoped engagement covering Google Search Console plus the Looker reports that matter usually runs four to eight weeks. Bigger transformations are split into phases, each shipping value before the next begins. Jourier handles the Google Search Console pipeline, the modeling, the Looker dataset, and the access controls. Your team validates the reports and trains the analysts.

Can existing Looker reports built on Google Search Console be migrated to the new model?

Usually yes. Most existing Looker reports become thin wrappers over the new modeled tables — the report logic stays, the data source switches from a direct Google Search Console connector to the Data Hub. Jourier audits the existing Looker workspace, identifies what's worth keeping, and rebuilds report-by-report against the new model. Reports that were workarounds for Google Search Console's data shape get simplified or retired.

How do permissions work for Looker pulling Google Search Console data?

Permissions live in the Data Hub, not in Looker. Each Looker user authenticates against your identity provider; the dataset that Looker reads is filtered server-side based on the user's role, region, or department. Looker's own row-level security still works on top of this. Result: a sales rep in Helsinki and one in New York hitting the same Looker dashboard see different rows automatically, with the rule defined once in the layer.

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Aleksi Stenberg Founder & CEO