Connect Outbrain Amplify to Snowflake through Jourier's bespoke data layer. Customer-owned pipeline, hosted on your cloud or by Jourier.
Jourier builds the Outbrain Amplify integration into your Snowflake environment. Outbrain Amplify data flows in via real-time CDC and webhooks, lands as modeled tables in Snowflake, and becomes the layer that BI tools, AI agents, MCP servers, and bespoke applications all read from.
You keep using Snowflake for what it's good at (storage, compute, governance) and Jourier brings the modeling, the pipelines, and the consumption layers on top. Multi-touch attribution, campaign ROAS reporting, and cross-channel performance delivered through a real engineered application your team owns.
Creative-level spend, audience-level performance, and conversion-level ROI in Outbrain Amplify live in different objects. Jourier's modeling stitches them into one campaign hierarchy that supports drill-down from total spend down to which creative, which audience, and which conversion event produced the result.
On Snowflake, Outbrain Amplify data lives in a database with role-based access controls and per-warehouse compute scaling. Jourier designs the schema for Outbrain Amplify's access patterns — clustering keys aligned with the joins your team runs most, micro-partition pruning sized for the query mix, and warehouse sizing tied to the workload's actual concurrency rather than to a default.
Result: Outbrain Amplify data lives in Snowflake as engineered tables, ready for multi-touch attribution and for whatever consumer layer reads from Snowflake next — BI, AI agents, MCP servers, custom applications.
Pick Snowflake as your Outbrain Amplify backend when your customer cloud already hosts it, or when the workload pattern fits Snowflake's strengths. Jourier doesn't sell Snowflake compute. Your contract stays with Snowflake. We bring the engineering and the modeling on top, plus the consumption layers (BI, AI agents, MCP, bespoke apps) that read from Outbrain Amplify once it's in Snowflake.
Yes. Jourier builds a bespoke Outbrain Amplify → Snowflake pipeline that lands data continuously in your existing Snowflake workspace. Real-time CDC where Outbrain Amplify supports it, scheduled polling and webhooks otherwise. Tables are modeled, documented, and ready for multi-touch attribution. The pipeline runs on Snowflake's native compute (no second platform to manage), and the modeling layer above it joins Outbrain Amplify with the rest of your operational systems.
Snowflake is one of several supported backends. If your stack already runs on Snowflake, Databricks, Microsoft Fabric, BigQuery, Postgres, Supabase, or Redshift, the Outbrain Amplify pipeline adapts to it. Pick Snowflake when it fits your team's skills, your customer cloud's hosting, and Outbrain Amplify's data shape. Jourier doesn't push a specific warehouse — we evaluate the choice with you against existing contracts, compliance, and team familiarity.
Off-the-shelf Snowflake content is generic — schemas designed for the average customer, not yours. Jourier's Data Hub on Snowflake is bespoke: modeled to your operations, joined across Outbrain Amplify and the rest of your operational systems, with the entity definitions your business actually uses. Same Snowflake engine underneath, but a layer designed for your business. The result is reports, applications, and AI tools that read the same numbers your team uses.
You do. Jourier delivers everything as code in your Snowflake workspace — pipeline definitions, modeled tables, data dictionaries, runbooks, access-control config. Hand it to another vendor or take it over yourself whenever you want. No vendor lock-in, no per-engagement licence. The Snowflake subscription stays directly with Snowflake; we don't add a markup.
Yes. The Outbrain Amplify pipeline can re-target. Most of the SQL ports between Snowflake and another warehouse with light editing — sometimes just dialect changes, sometimes a partition-strategy refactor. Migrations of this kind are part of what Jourier does. The modeling layer (entities, joins, business rules) stays the same; only the underlying compute and storage move.
First sync is typically instant to one day. A scoped engagement covering Outbrain Amplify plus the modeled tables for the workflows that matter (multi-touch attribution, campaign ROAS reporting) usually runs three to six weeks before production. Bigger transformations are phased. Jourier handles the Outbrain Amplify pipeline, the Snowflake schema design, the access controls, and the documentation. Your team validates the model and trains the analysts.
Predictable, with the right design. Jourier's modeling decisions affect Snowflake cost directly — partitioning, clustering, materialised views, query patterns. We design the Outbrain Amplify model on Snowflake for the access patterns your team actually has, not for theoretical generality. Most customers see Snowflake compute costs roughly proportional to user activity once steady-state is reached. We can co-design the schema with cost limits in mind if that's a constraint.
Yes — that's the point of the Data Hub. Once Outbrain Amplify is in Snowflake, the modeling layer joins it with CRM, ERP, billing, product analytics, and any other source you've integrated. Entity resolution (same customer / same product / same transaction across systems) is handled in the modeling layer. The result: a Snowflake dataset where a single 'customer' row reflects every system that knows about that customer, joined consistently.
Let’s discuss connecting Outbrain Amplify to Snowflake.
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